By examining “the real thing” ingredient by ingredient, this brilliant history shows how Coke used a strategy of outsourcing and leveraged free public resources, market muscle, and lobbying power to build a global empire on the sale of sugary water. Coke became a giant in a world of abundance but is now embattled in a world of scarcity, its products straining global resources a...(展开全部)

巴托·J.埃尔莫尔（Bartow J. Elmore），俄亥俄州立大学环境史助理教授，曾任教于阿拉巴马大学历史系。

By examining “the real thing” ingredient by ingredient, this brilliant history shows how Coke used a strategy of outsourcing and leveraged free public resources, market muscle, and lobbying power to build a global empire on the sale of sugary water. Coke became a giant in a world of abundance but is now embattled in a world of scarcity, its products straining global resources a...(展开全部)

Takes readers deep inside the secret world of corporate science, where powerful companies and allied academic scientists mold research to meet industry needs. The 1990s were tough times for the soda industry. In the United States, obesity rates were exploding. Public health critics pointed to sugary soda as a main culprit and advocated for soda taxes that might decrease the co...(展开全部)

From its invention as a cocaine-laced patent medicine in the Gilded Age to its globe-drenching ubiquity as the ultimate symbol of consumer capitalism in the twenty-first century, Coca-Cola's dramatic history unfolds as the ultimate business saga. In this fully revised and expanded edition of "For God, Country & Coca-Cola," Mark Pendergrast looks at America's cultural, social, a...(展开全部)

Now fully updated, the classic account of how a bottle of sweetened caramel-colored soda water became synonymous with American capitalism For God, Country and Coca-Cola is the unauthorized history of the great American soft drink and the company that makes it. From its origins as a patent medicine in Reconstruction Atlanta through its rise as the dominant consumer beverage o...(展开全部)

Formé dès son plus jeune âge pour renverser le terrible Dieu Roi et libérer son peuple de l'oppression, le jeune Siris a réussi à vaincre le tyran en combat singulier. Mais alors qu'il croit en avoir terminé avec cette mission sacrée, Siris se retrouve plongé dans un monde rempli d'anciens conflits et d'alliances changeantes, d'immortels et d'ambitieux qui se verraient bien roi...(展开全部)

Formé dès son plus jeune âge pour renverser le terrible Dieu Roi et libérer son peuple de l'oppression, le jeune Siris a réussi à vaincre le tyran en combat singulier. Mais alors qu'il croit en avoir terminé avec cette mission sacrée, Siris se retrouve plongé dans un monde rempli d'anciens conflits et d'alliances changeantes, d'immortels et d'ambitieux qui se verraient bien roi...(展开全部)

Discover the amazing things animals can do with their tails, tongues, ears, eyes, noses and more. Creative paper collage illustrations of the animals and a wonderful glossary detailing exactly what animals do with their eyes, ears, nose.

伊恩．克蕭（Ian Kershaw, 1943- ） 英國歷史學家，牛津大學歷史學博士，英國國家學術院院士，皇家歷史學會會員，專長是二十世紀的歐洲史、德國史，也是當代納粹德國跟希特勒研究權威。 克蕭師從德國歷史學家馬丁．布羅薩特（Martin Broszat），早年的他原本投入歐洲中世紀研究，關注當時的德國農民。1972年克蕭拜訪巴伐利亞，在慕尼黑的咖啡館和一位老人聊天，老人對他說：「你們英國人實在太愚蠢了，你們應該跟我們站在一起打敗布爾什維克主義，統治地球。」接著老人又補了一句：「猶太人就像人身上的蝨子！」由於這件事讓克蕭開始熱衷於了解為何德國一般民眾會支持納粹主義，他的研究取向也轉向近現代德國社會史，進而成為研究納粹主義、希特勒的頂尖學者。 克蕭的代表作是兩卷本《希特勒傳》（2000年沃爾夫森歷史獎得獎作品），另有《地獄之行：二十世紀歐洲百年史（...(展开全部)